Packaging Sustainability: Tools, Systems and Strategies for Innovative Package Design

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John Wiley & Sons, 08 apr 2009 - 368 pagine
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How to take the lead with sustainable packaging design solutions

With initiatives like the Wal-Mart Scorecard in the U.S. and the E.U.'s Packaging Directive, delivering sustainable packaging is now an integral part of today's global competitive market. Written by experts from a wide variety of fields, here is a comprehensive, single source of actionable information that enables everyone involved in the design and development process to make smart, informed decisions, opening new possibilities for creating truly innovative solutions.

Wendy Jedlicka, CPP (Roseville, MN) is President of Jedlicka Design Ltd. and a member of the faculty at Minneapolis College of Art and Design's groundbreaking Sustainable Design Certificate Program. A Certified Packaging Professional, she serves as Upper Midwest Chapter Chair (o2umw.org), as well as U.S. co-coordinator for the o2 Global Green Design Network (o2.org), and contributes frequently to Packaging Design magazine's "Sustainability Update" feature column.
  

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Indice

Tools Systems and Strategies for Innovative Package Design Chapter 1 Taking the First Step
1
Tools Systems and Strategies for Innovative Package Design Chapter 2 The Mechanics of Human Behavior
41
Tools Systems and Strategies for Innovative Package Design Chapter 3 Marketing and Truth
61
Tools Systems and Strategies for Innovative Package Design Chapter 4 Laws and Economics
107
Tools Systems and Strategies for Innovative Package Design Chapter 5 Systems Thinking
133
Tools Systems and Strategies for Innovative Package Design Chapter 6 Materials and Processes
223
Tools Systems and Strategies for Innovative Package Design Chapter 7 Innovation Toolbox
267
Tools Systems and Strategies for Innovative Package Design Select Bibliography
320
Tools Systems and Strategies for Innovative Package Design Notes by Chapter
322
Tools Systems and Strategies for Innovative Package Design Index
334
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Informazioni sull'autore (2009)

Wendy Jedlicka, CPP (St. Paul, MN)
  • President, Jedlicka Design Ltd. www.jedlicka.com
  • Certified Packaging Professional by the Institute of Packaging Professionals
  • Chapter chair for o2-USA/Upper Midwest and liaison for the o2 Global Green Design Network (o2.org)
  • Packaging and economics faculty, Minneapolis College of Art and Design's ground breaking Sustainable Design Certificate Program (www.mcad.edu)
  • Frequent contributor to Packaging Design Magazine

Informazioni bibliografiche