Practical Radio Writing: The Technique of Writing for Broadcasting Simply and Thoroughly ExplainedLongmans, Green, 1938 - 308 pagine |
Dall'interno del libro
Risultati 1-3 di 43
Pagina 263
... appeal and develop it . The product or service in question may have many sales points . Each single commercial announcement , however , should be built upon one appeal only . Other sales points may be mentioned incidentally , but one ...
... appeal and develop it . The product or service in question may have many sales points . Each single commercial announcement , however , should be built upon one appeal only . Other sales points may be mentioned incidentally , but one ...
Pagina 303
... appeal to a particular sponsor , it is wiser and more practicable to develop a program series of basic appeal , suited to the merchandising needs of any number of prospective sponsors . Or plan a program of general appeal to women ...
... appeal to a particular sponsor , it is wiser and more practicable to develop a program series of basic appeal , suited to the merchandising needs of any number of prospective sponsors . Or plan a program of general appeal to women ...
Pagina 307
... appeal becomes of paramount importance , because the novelty of television lies in the fact that it enables mem- bers of a home audience to see something which is being transmitted to them from outside their homes . Many of the ...
... appeal becomes of paramount importance , because the novelty of television lies in the fact that it enables mem- bers of a home audience to see something which is being transmitted to them from outside their homes . Many of the ...
Sommario
CONTENTS CONSIDERATIONS IN PLANNING A PROGRAM | 1 |
CONTINUITY | 2 |
THE MECHANICS OF RADIO DRAMA | 3 |
Copyright | |
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Practical Radio Writing: The Technique of Writing for Broadcasting Simply ... Katharine Seymour,John Tilden Waite Martin Visualizzazione estratti - 1938 |
Practical Radio Writing: The Technique of Writing for Broadcasting Simply ... Katharine Seymour,John Tilden Waite Martin Visualizzazione estratti - 1938 |
Practical Radio Writing: The Technique of Writing for Broadcasting Simply ... Katherine Seymour,John Tilden Waite Martin Anteprima non disponibile - 2013 |
Parole e frasi comuni
action actors AD LIB adaptation advertising Alice ANNOUNCER appeal ATWOOD audience Aunt Jane basic Big Ben Chime Blake boarding house broadcasting company CALDWELL Captain Cavalcade of America Chapter characters CHIEF CHASE Chime Alarm Chingachgook comedy commercial credits Cooper CORA Dan McCarthy dialogue door DORIS dramatic programs effective electricity entertainment fact FADING FARADAY fire forms of presentation FRANKLIN GALVANI GOLIGHTLY grams guests half-hour HAWKEYE hear heard HEYWARD HOLMES idea important interest interview James Fenimore Cooper Jim Stebbins Jimmy Magua material medium microphone Miss McDonald musical program narrator National Broadcasting Company novel ORCHESTRA personality Peter Pettigrew plot radio director radio drama radio dramatist radio program radio writer rehearsal ring river scene serial sound sound-effects speech SPIER sponsor Sport stations story studio successful Susan talk tell Thales theme Thomas tion Uncas voice WHISPER written