The Waste MakersPocket Books, 1969 - 306 pagine |
Sommario
City of the Future? | 3 |
The Nagging Prospects of Saturation | 9 |
Growthmanship | 18 |
Copyright | |
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advertising Advertising Age Ameri American appliance areas automobile automotive average become began brand British Standards Institution businessmen cars cent challenge Cheskin cities citizens color Colston Warne commercials Consumers Union consumption cost create obsolescence customers dealers decade Detroit developed dollars durability economy electric engineers factor Federal Federal Trade Commission feel Fortune magazine furniture growing growth Harley Earl hedonism Hotpoint hundred increase industry journal late fifties less living look machines major makers manufacturers marketers material Maytag ment millions models motorcar Motors mufflers nation offered owners package planned obsolescence plastic population problem promote prosperity radio refrigerators replacement reported Retailing rugs Sales Management seems selling sold spending standards strategies style sumer teen-agers television sets things tion tire trade trade-in trend United Vance Packard waste Whirlpool Corporation