The Maybelline Story and the Spirited Family Dynasty Behind ItSCB Distributors, 4 ott 2012 - 416 pagine In 1915, when a kitchen stove fire singed his sister Mabel's lashes and brows, Tom Lyle Williams watched in fascination as she performed a 'secret of the harem'-mixing petroleum jelly with coal dust and ash from a burnt cork and apply it to her lashes and brows. Mabel's simple beauty trick ignited Tom Lyle's imagination and he started what would become a billion-dollar business, one that remains a viable American icon after nearly a century. He named it Maybelline in her honor.Throughout the 20th century, the Maybelline Company inflated, collapsed, endured, and thrived in tandem with the nation's upheavals-as did the family that nurtured it. Setting up shop first in Chicago, Williams later, to avoid unwanted scrutiny of his private life, cloistered himself behind the gates of his Rudolph Valentino Villa and ran his empire from a distance.Now after nearly a century of silence, this true story celebrates the life of an American entrepreneur, a man whose vision rocketed him to success along with the woman held in his orbit, Evelyn Boecher-who became his lifelong fascination and muse. Captivated by her 'roaring charisma,' he affectionately called her the 'real Miss Maybelline' and based many of his advertising campaigns on the woman she represented: commandingly beautiful, hard-boiled and daring. Evelyn masterminded a life of vanity, but would fall prey to fortune hunters and a mysterious murder that even today remains unsolved.A fascinating and inspiring story of ambition, luck, secrecy-and surprisingly, above all, love and forgiveness, a tale both epic and intimate, alive with the clash, the hustle, the music, and dance of American enterprise. |
Sommario
Smoke and Fire | |
Part 1 | |
Inventing Tom Lyle Williams | |
A Thousand Dimes a | |
A Secret from the Harem | |
The Little Red | |
The Return of a Different | |
Triangle | |
Black Velvet Meets Apron | |
Ill Never Smile Again | |
Chica Chica Boom Chic | |
Shattered | |
We Interrupt This Program | |
Miss Gold Digger Meets Mr Gold | |
Private Feud and World | |
Most of You Will Be Killed | |
Geometry of the Heart | |
Leaving Chicago | |
A Ring and Roses | |
The Godfather | |
Part 2 | |
Doctors Orders Darling | |
The Stetson | |
This You Gotta | |
The Business of Family | |
The Deal | |
Whos Virginia? | |
Miss Maybelline and Mr Hyde | |
Crashes | |
Buddy Can You Spare 30000? | |
After the Roar | |
Brave Fronts | |
Rags and Riches | |
The Prodigal | |
Oh Preston | |
Paradise West | |
The Man in the Llama Coat | |
Part 3 | |
Miss | |
Miss Maybelline Is Back Sort | |
True Confessions | |
Technicolor | |
The Girl Who Was Not a Dame | |
Plaid Skirt Meets Silk Kimono | |
A Queen and a Princess | |
Tony | |
Part 4 | |
Rio and Reds | |
CoverUp | |
Maybelline | |
Searching for a Niche | |
Taking Stock | |
Jockeying for Position | |
Cracks in the | |
A Model Family Member | |
Reliving the Past | |
Part 5 | |
Many a Wreck | |
The Weddings of the Year | |
Deeds and Misdeeds | |
Trials | |
The Rise and Fall of Royalty | |
Glory | |
Finishing Touches | |
Show Time | |
Ashes Ashes | |
Epilogue 1980Present | |
Book Club Discussion Questions | |
About the Authors | |
Other Books by Bettie Youngs Books Publishing Company | |
Altre edizioni - Visualizza tutto
The Maybelline Story and the Spirited Family Dynasty Behind It Bettie B. Youngs,Sharrie Williams Anteprima non disponibile - 2021 |
The Maybelline Story: And the Spirited Family Dynasty Behind it Sharrie Williams,Bettie B. Youngs Anteprima non disponibile - 2010 |
Parole e frasi comuni
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