Consumer Culture: History, Theory and Politics

Copertina anteriore
SAGE, 17 mag 2007 - 237 pagine
Showing the cultural and institutional processes that have brought the notion of the consumer to life, this book guides the reader on a comprehensive journey through the history of how we have come to understand ourselves as consumers in a consumer society and reveals the profound ambiguities and ambivalences inherent within. Rooted in sociology, Roberta Sassatelli also draws on history, anthropology, geography, and economics to give an exemplary introduction to the history and theory of consumer culture.
 

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Sommario

Born to consume
1
THE RISE OF CONSUMER CULTURE
9
Capitalism and the Consumer Revolution
13
The Cultural Production of Economic Value
32
THEORIES OF CONSUMER AGENCY
53
Utility and Social Competition
57
Needs Manipulation and Simulation
74
Taste Identity and Practices
91
Representations and Consumerism
117
Commodities and Consumers
139
Contexts of Consumption
161
Consumers Consumer Cultures and the Practices of Consumption
191
Further Reading and Resources
197
References
202
Index
228
Copyright

THE POLITICS OF CONSUMPTION
113

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