Consumer Culture: History, Theory and Politics
SAGE, 17 mag 2007 - 237 pagine
Showing the cultural and institutional processes that have brought the notion of the consumer to life, this book guides the reader on a comprehensive journey through the history of how we have come to understand ourselves as consumers in a consumer society and reveals the profound ambiguities and ambivalences inherent within. Rooted in sociology, Roberta Sassatelli also draws on history, anthropology, geography, and economics to give an exemplary introduction to the history and theory of consumer culture.
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Born to consume
THE RISE OF CONSUMER CULTURE
Capitalism and the Consumer Revolution
The Cultural Production of Economic Value
THEORIES OF CONSUMER AGENCY
Utility and Social Competition
Needs Manipulation and Simulation
Taste Identity and Practices
THE POLITICS OF CONSUMPTION
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